{"id":7014,"date":"2026-07-29T11:05:08","date_gmt":"2026-07-29T09:05:08","guid":{"rendered":"https:\/\/www.businessexpo.se\/areas-of-focus\/"},"modified":"2026-09-18T14:22:01","modified_gmt":"2026-09-18T12:22:01","slug":"areas-of-focus","status":"publish","type":"page","link":"https:\/\/www.businessexpo.se\/en\/areas-of-focus\/","title":{"rendered":"Areas of focus"},"content":{"rendered":"\t\t
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Areas of focus<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Organisation \/ Leadership<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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This field brings together decision-makers and professionals working in the areas of organisational development and leadership. The focus is on solutions to develop organisations, strengthen leadership and improve staff engagement.<\/p>

This is where professionals in HR and organisational development come together to share knowledge and engage in dialogue on current needs and challenges.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Starting and running your own business<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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The area brings together entrepreneurs and business owners at various stages of setting up and running a business. The focus is on topics such as business development, financing and growth.<\/p>

This is where organisations offering services and solutions for entrepreneurship come together, providing an opportunity for dialogue and the exchange of knowledge on business development.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Workspace<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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This area focuses on the development of workplaces and working environments, both physical and digital. It brings together companies and decision-makers with an interest in solutions relating to modern, flexible and functional working environments.<\/p>

This section provides an opportunity to present and discuss products and services related to workplace development.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Finance \/ Law \/ Insurance<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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This section brings together stakeholders and visitors with a focus on financial, legal and insurance-related issues in business. It is a meeting place for professionals working in the fields of organisational structure, regulatory compliance and risk management.<\/p>

The focus is on services and solutions that support businesses\u2019 financial and legal needs, as well as insurance cover.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Business Tech<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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This area focuses on how technology is used to develop and streamline operations, with a particular emphasis on, for example, AI, automation, data analysis and digital transformation.<\/p>

Business Tech is a new focus area being launched for the first time in 2027.<\/strong> It brings together exhibitors and visitors with an interest in technical solutions linked to business development and operational improvement.<\/p>

The area serves as a forum for the presentation and discussion of digital products and services within the field of business technology.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Sales & Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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This sector brings together companies and professionals in the fields of sales and marketing. The focus is on working methods, tools and strategies used to boost sales, strengthen brands and reach new customers.<\/p>

This is where decision-makers and operational staff with an interest in solutions in areas such as digital marketing, sales support, CRM and brand development come together.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Areas of focus Organisation \/ Leadership This field brings together decision-makers and professionals working in the areas of organisational development and leadership. The focus is on solutions to develop organisations, strengthen leadership and improve staff engagement. This is where professionals in HR and organisational development come together to share knowledge and engage in dialogue on […]<\/p>\n","protected":false},"author":235,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_titles_title":"Areas of focus | Busniess Expo 2027 | Kistam\u00e4ssan","_seopress_titles_desc":"Explore the Business Expo\u2019s key areas of focus: entrepreneurship, innovation and growth. Find inspiration, knowledge and new business opportunities.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"Areas of focus | Busniess Expo 2027 | Kistam\u00e4ssan","_seopress_social_fb_desc":"Explore the Business Expo\u2019s key areas of focus: entrepreneurship, innovation and growth. Find inspiration, knowledge and new business opportunities.","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"Areas of focus | Busniess Expo 2027 | Kistam\u00e4ssan","_seopress_social_twitter_desc":"Explore the Business Expo\u2019s key areas of focus: entrepreneurship, innovation and growth. Find inspiration, knowledge and new business opportunities.","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"class_list":["post-7014","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/pages\/7014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/users\/235"}],"replies":[{"embeddable":true,"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/comments?post=7014"}],"version-history":[{"count":1,"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/pages\/7014\/revisions"}],"predecessor-version":[{"id":7015,"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/pages\/7014\/revisions\/7015"}],"wp:attachment":[{"href":"https:\/\/www.businessexpo.se\/en\/wp-json\/wp\/v2\/media?parent=7014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}